Kochava Loses Request for Sanctions Against United States FTC – Pixel Envy

By admin
A little over

a year ago
DATE

,

the U.S. Federal Trade Commission
ORG

sued

Kochava
ORG

, a data broker, for doing things deemed too creepy even for regulators in

the United States
GPE

. In

May
DATE

, a judge required the

FTC
ORG

to narrow its case.


Ashley Belanger
PERSON

, Ars Technica:


One
CARDINAL

of the world’s largest mobile data brokers,

Kochava
ORG

, has lost its battle to stop

the Federal Trade Commission
ORG

from revealing what the

FTC
ORG

has alleged is a disturbing, widespread pattern of unfair use and sale of sensitive data without consent from

hundreds of millions
MONEY

of people.

US
GPE

District Judge

B. Lynn Winmill
PERSON

recently unsealed a court filing, an amended complaint that perhaps contains the most evidence yet gathered by the

FTC
ORG

in its long-standing mission to crack down on data brokers allegedly “substantially” harming consumers by invading their privacy. […]

Winmill
ORG

said that for now, the

FTC
ORG

has provided enough support for its allegations against

Kochava
ORG

for the lawsuit to proceed.

And what a complaint it is. Even with the understanding that its claims are unproven and many are based on

Kochava
ORG

’s marketing documents, it is yet another reminder of how much user data is captured and resold by brokers like these with virtually no oversight or restrictions.

I noticed something notable on page

31
CARDINAL

of the complaint. The

FTC
ORG

shows a screenshot of an app with a standard iOS location services consent dialog overtop. The name of the app is redacted, but it appears to be

Ibotta
PERSON

based on a screenshot in this blog post. The

FTC
ORG

describes this as a “consent screen that

Kochava
ORG

provided”, and later says it is “not a

Kochava
ORG

app, nor is

Kochava
ORG

mentioned anywhere on the consent screen”. The

FTC
ORG

alleges location data collected through this app still made its way to

Kochava
ORG

without users’ awareness. While the

FTC
ORG

muddles the description of this consent screen, it is worth mentioning that a standard iOS consent screen appears to be, in this framing, inadequately informative.